Scans and analytics

How scans are counted

1 min read·Updated October 27, 2026

Short answer

A camera scan is a phone opening your code; a link open is someone tapping the short link in a chat or page. Both count. Link previews, bots, data centres and your own tests before activation don’t. No cookies, no stored IP addresses.

Camera scan
A phone camera opened the code. Counted.
Link open
The short link was tapped in a chat or page. Counted.
Preview
Link previews, bots, data centres and your own tests before activation. Not counted.
What counts and what doesn’t.

Unique scanners

“Unique scanners” counts different people, day by day. One phone scanning five times in a day is one scanner that day; the same phone tomorrow counts again. We recognise repeats with a pseudonym that changes every day, so nobody can be followed over time.

Where a scan happened

Location comes from the phone’s network, at about city level. Mobile networks sometimes only reveal the country; those scans show as a country, not a pin.

Optionally, “Ask scanners for their precise location” adds a one-tap consent page: people who accept give a real postal code and a pin within about 100 m.

Times

“When people scan” uses each scanner’s own local time, so a breakfast scan in New York and one in London both show as breakfast.

The top of a code’s report: scans of all time, split into camera scans and link opens.

Tip · Testing your own draft? Those scans are logged as previews and never count.

Related articles

Search all guides

Still stuck?Write to us and a person replies, usually the same day.Contact us